From brochure to conversion machine
HALOx booking widget — a three-step instant quote (route → passengers → vehicle) with live pricing, availability checks, and an AI concierge fallback for complex requests.
Stripe payments with Apple Pay, automatic tax invoices, and smart deposit logic — 20% deposits for advance bookings, enforced server-side.
900+ programmatic SEO pages covering every service × suburb × occasion combination, generated from a single rulebook.
AI-search ready — structured data, FAQ schema, llms.txt, and explicit access for AI crawlers, so the brand is quotable by AI assistants.